Today, Amazon hosted an event in New York City to announce and show off some new products. Sure enough, it was all about the Kindle brand.
Here’s what they unveiled:
Kindle Touch
The first device they announced was the Kindle Touch. As the name implies, the Touch doesn’t have a physical keyboard or any buttons. Rather, it has an IR touch system that’s similar to the latest Nook and Kobo. Bezos says the E-Ink display on the Touch is one of the most advanced yet. The device is also smaller, thinner and lighter than the existing Kindle and while specifics about battery life weren’t revealed, we’re told it’s “extra long.”
The Kindle Touch will be priced at $99 with a 3G model available for $50 more. Both will be up for pre-order later today and will ship on November 11th.
Kindle
There’s no fancy name attached to the end of this one, but that’s because it’s just a normal Kindle. Amazon revealed an updated Kindle and it will only cost you a mere $79. It’s weighs just under six ounces and is 18 percent smaller than the third-gen Kindle. This one has buttons, but no physical keyboard and no touch screen. The interface is much faster than before, with lightning-quick page turns being one of the biggest improvements.
The new Kindle is out now and ready to ship!
Kindle Fire
Just when we thought we could never see a tablet under $200, Amazon makes it happen. Today they revealed their Kindle Fire tablet for $199, which has a 7-inch IPS display (with Gorilla Glass) and built-in WiFi (no 3G, though), as well as a 30-day trial to Amazon Prime (the $79-a-year service that includes streaming video and free two-day shipping). It also sports a dual-core processor and weighs just 14.6 ounces (lighter than the iPad). It doesn’t have any cameras or a microphone, but that’s expected with a sub-$200 tablet. You’ll also get access to the Amazon App Store, as well as movies, TV shows and Kindle books.
The Kindle Fire is running the Android OS, but Amazon heavily customized the interface so it looks nothing like Android, and we’re guessing you won’t be able to get the true Android experience without a little warranty-voiding.
Bezos says that the Kindle Fire can pose a real threat to Apple’s iPad, something that HP and RIM couldn’t manage to do. The price is definitely one way to get started on that. The Fire will begin shipping on November 15th. You can pre-order today.
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